Hi, I'm Hannah C. Wood, MBA, MA Comm
Product & Go-to-Market Strategy Leader
A goal-oriented leader and strategist, I collaborate with software developers, UX designers, data analysts, marketing teams, researchers, and subject matter experts to develop and implement thoughtful plans and solutions.
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A small medications transparency start-up engaged me to develop their direct-to-consumer marketing strategy.
More Projects
UX fixes to reduce company costs and save users time
Part of a company-wide Target Operating Model project to reduce cost, and the user experience.
Product ROI
The clients and the Sales team wanted convincing data on the ROI of the product.
Getting consensus on product strategy and roadmaps
How I engage teams and stakeholders on roadmaps that support the business strategy and goals.
Managed team on personalized Rx insights
Personalized insights used to improve users health, while driving client engagment and retention.
Market research and Go-to-Market strategy
Over 3 months, I conducted market research and delivered a report and a go-to-market assessment for executives at a German company.
Marketing leadership
Technical website re-design, marketing and communications with large target audiences, board presentations, ROI & more.